Purpose-Built for Plumbing
Your Plumbing Customers Need a Tech, Not a Message
MSO answers your after-hours plumbing calls, qualifies the emergency, dispatches your on-call tech, and confirms — under 5 minutes. Every night, weekend, and holiday.
Today 6:37 PM
A real dispatch, on the on-call tech's phone — the same job card every emergency gets.
“Before MSO, after-hours calls turned into lost emergency jobs to competitors. Now they turn into dispatched jobs.”
Trusted by Mainline Plumbing · Toronto
$500
Avg emergency job
60
Dispatched jobs / mo
$30K
Captured / mo with MSO
Sound Familiar?
2 AM. Burst Pipe. Your Answering Service Takes a Message.
Your customer is standing in 3 inches of water. Your answering service picks up, scribbles a note, and moves on. No dispatch. No follow-up. That message sits until morning.
By then, your customer already called the competitor who dispatches 24/7.
How It Works
From Call to Tech Confirmed
Fully automated plumbing emergency dispatch — under 5 minutes.
Step 1
Answers & Qualifies
AI picks up under 3 seconds. Determines severity — burst pipe gets immediate dispatch, dripping faucet gets scheduled for morning.
Step 2
Dispatches Your Tech
On-call tech gets SMS + phone call with full job details — customer name, address, issue type, callback number.
Step 3
Confirms & Escalates
Follows up until tech confirms. No response? Escalates through your entire roster until someone's en route.
Why Plumbers Switch From Answering Services
Your customers don't need a message taken. They need a tech dispatched.
| Answering Service | Your Cell | MSO | |
|---|---|---|---|
| Answers calls 24/7 | |||
| Dispatches tech directly | |||
| Follows up until tech confirms | |||
| Escalates through full roster | |||
| Logs everything | |||
| Real-time dashboard | |||
| Time to dispatch | 45–90 min | 15–30 min | <5 Min |
| Monthly cost | $800–$1,500/mo | $0 (your sleep) | $749/mo flat |
Proven
The Plumbing Shop Already Running On It
Flagship Case Study
Mainline Plumbing · 15 trucks · Toronto, GTA
Every after-hours emergency answered, dispatched, and confirmed for a 15-truck shop — the numbers on the right are theirs.
Read the Full Case Study500+
Dispatches
0
Missed Calls
$30K
Captured Monthly
Pricing
Simple, Flat-Rate
Starts at $399/mo. Most plumbers choose Full Dispatch at $749/mo.
No free trial. Charge on signup — here's what we guarantee instead.
Performance
Miss one emergency call, that month is free — every month, for as long as you're a customer.
See the terms →No lock-in
Cancel anytime, no contracts.
FAQ
Frequently Asked Questions
Stop Losing Plumbing Emergencies Tonight.
4,600+ emergency dispatches. 0 missed. under 5 minutes.